Keystone Customer Service Print Ad

Objective
Create an ad that grabs attention and builds brand awareness for keystone amongst the audience of  the popular industry magazine, Today’s Electronic Distributor (tED). The ad was to bring awareness to Keystone’s remarkable customer service. 

Result
This ad, amongst the many other ads in tED magazine that I provided creative direction and copy for (viewable throughout my portfolio), was well received and had high recall by the third party reps and customers. This ad was a part of a larger ongoing campaign that was shown to outperform many other ads in the magazine and gain more brand awareness for Keystone.